We believe that all charities should be transparent about the way donated money is spent

We are a volunteer-led charity, keeping our management and staff costs to a minimum to ensure donations go, as much as possible, towards delivering social impact through our venues and projects.

Our intention is to build a network of self-sustaining social enterprises that donate all their profits to support the charity's costs and social impact work.

Our Income

We've spent the first 2 years establishing a strong foundation and infrastructure for the charity, creating the venue network from which we deliver our charitable activities.  To enable this, we've relied heavily on large donations. We are extremely grateful to our main commercial sponsors: Glazing Vision Limited (GV), Diss, Norfolk and VisionGroup (GB) Limited. The majority of their donations are used to purchase property for the charity - so far: our HQ and charitable venue in Norwich, our KindaVillage farm in Wales, Oby Mill and Preston Sands Hotel. The donations for property purchase are given to us on the condition that there is a lock against sale for the purposes of protecting the long-term asset base of the charity.  We now have great bases from which to support all the kind people coming to us with their social impact ideas.  

Our network social enterprises, currently the Missing Sock in Cambridge and Preston Sands Hotel in Paignton, donate all profits to support local social impact initiatives and to help pay for the charitable activities of the Missing Kind. We also earn trading income through sales from our ethical shop and KindaKafe and through events and room hire at our venue in Norwich.

We welcome donations from individuals who have enough and spare to give, and companies who want to make a social impact with their profits.  We ensure that any private donations are only used for the purpose for which they have been donated. We are very grateful to the people who have supported us with donations so far.

The donation income from our latest set of accounts (2016 year) is £891,876, the majority of which came from our 2 commercial sponsors. Our trading income from our Norwich venue for this same period was £31,197.

Our Expenses

During 2016 we purchased the property of Preston Sands Hotel to add to the charity's assets.

The expenses from our latest set of accounts (2016 year) total £133,025 and are broken down as follows:-

Wages for trading activities £20,187
Travel/subsistence (staff/volunteers) £3,084
Rates, water, service charges £9,531
Insurance £2,384
Cleaning £122
Premises repairs and renewals £6,832
Stationery/printing £1,668
Advertising and PR (incl. website) £1,948
Bank charges £230
Sundry expenses £832
Consultancy fees £2,264
Legal fees £24,750
Grants to others £4,892
Direct wages £67,552*
General expenses £3,555
National Insurance £1,436
Accountancy/Governance fees £1,750
Depreciation of assets £375

*No one person earns over £60,000.

Our trustees volunteer their time to the charity unpaid and we rely on a fantastic team of volunteers to help us with our various charitable projects.  

If you are interested in finding out more about our accounts, we have uploaded a copy of the latest set here:-